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	<description>Collective knowledge to retail innovation</description>
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		<title>Millward Brown</title>
		<link>http://www.trendtail.com/home/sin-categoria/millward-brown/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=millward-brown</link>
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		<pubDate>Tue, 21 May 2013 15:16:26 +0000</pubDate>
		<dc:creator>Enrique Clarós</dc:creator>
				<category><![CDATA[Sin categoría]]></category>

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		<link>http://www.trendtail.com/home/sin-categoria/2793/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=2793</link>
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		<pubDate>Tue, 21 May 2013 15:15:55 +0000</pubDate>
		<dc:creator>Enrique Clarós</dc:creator>
				<category><![CDATA[Sin categoría]]></category>

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		<title>Eada Retail</title>
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		<pubDate>Tue, 21 May 2013 15:14:43 +0000</pubDate>
		<dc:creator>Enrique Clarós</dc:creator>
				<category><![CDATA[Sin categoría]]></category>

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		<title>Is social commerce worth the investment?, via Paul Marsden</title>
		<link>http://www.trendtail.com/home/knowledge-clusters/tendencias/is-social-commerce-worth-the-investment-via-paul-marsden/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=is-social-commerce-worth-the-investment-via-paul-marsden</link>
		<comments>http://www.trendtail.com/home/knowledge-clusters/tendencias/is-social-commerce-worth-the-investment-via-paul-marsden/#comments</comments>
		<pubDate>Wed, 03 Apr 2013 08:57:55 +0000</pubDate>
		<dc:creator>Editor-in-Chief</dc:creator>
				<category><![CDATA[Artículos]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[E-tailing]]></category>
		<category><![CDATA[New technologies]]></category>
		<category><![CDATA[Retail social media]]></category>
		<category><![CDATA[Retail strategy]]></category>
		<category><![CDATA[Selección Editorial]]></category>
		<category><![CDATA[Social value trends]]></category>
		<category><![CDATA[Tendencias]]></category>
		<category><![CDATA[Paul Marsden]]></category>
		<category><![CDATA[Social Commerce]]></category>

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		<description><![CDATA[  There’s a useful post over at econsultancy by Eric Abensur of cloud-based commerce company Venda, that asks a simple, but very pertinent question, is social commerce worth the investment? The short answer – according to the post – is a qualified yes, if retailers adopt the right approach and tone. For the e-consultancy post, [...]]]></description>
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		<title>Which Retailers Deliver The Best Mobile Shopping Experience? [Infographic]</title>
		<link>http://www.trendtail.com/home/knowledge-clusters/tendencias/which-retailers-deliver-the-best-mobile-shopping-experience-infographic/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=which-retailers-deliver-the-best-mobile-shopping-experience-infographic</link>
		<comments>http://www.trendtail.com/home/knowledge-clusters/tendencias/which-retailers-deliver-the-best-mobile-shopping-experience-infographic/#comments</comments>
		<pubDate>Wed, 03 Apr 2013 08:51:22 +0000</pubDate>
		<dc:creator>Editor-in-Chief</dc:creator>
				<category><![CDATA[Artículos]]></category>
		<category><![CDATA[E-tailing]]></category>
		<category><![CDATA[Experiential environment]]></category>
		<category><![CDATA[New technologies]]></category>
		<category><![CDATA[Tendencias]]></category>

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		<description><![CDATA[&#160; Retailers are focusing their attention on mobile strategies to improve the customer experience. As many as 32% of consumers said that they have researched a product on their smartphone prior to purchasing item within the brick-and-mortar store, according to study conducted by Equation Research. This infographic, courtesy of Mobiquity, highlights 6 retailers that rank [...]]]></description>
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		<title>The Future of The Retail Store, via Doug Stephens</title>
		<link>http://www.trendtail.com/home/trendtail-marketing/new-shopper_insights/the-future-of-the-retail-store-via-doug-stephens/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-future-of-the-retail-store-via-doug-stephens</link>
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		<pubDate>Wed, 03 Apr 2013 07:35:33 +0000</pubDate>
		<dc:creator>Editor-in-Chief</dc:creator>
				<category><![CDATA[Actualidad]]></category>
		<category><![CDATA[Artículos]]></category>
		<category><![CDATA[Experiential environment]]></category>
		<category><![CDATA[Innovation strategy]]></category>
		<category><![CDATA[New shopper insights]]></category>
		<category><![CDATA[Service delivery & satisfaction]]></category>
		<category><![CDATA[Doug Stephens]]></category>

		<guid isPermaLink="false">http://www.trendtail.com/home/sin-categoria/the-future-of-the-retail-store-via-doug-stephens/</guid>
		<description><![CDATA[<img width="280" height="124" src="http://www.trendtail.com/home/wp-content/uploads/2013/04/busy-mall-1024x680-280x124.jpg" class="attachment-index-categories wp-post-image" alt="busy-mall-1024x680" title="busy-mall-1024x680" />&#160; Retail is dead! At least, that’s how Marc Andreessen sees it.  The entrepreneur and tech investor was recently quoted saying that all physical retail stores will die, succumbing eventually to the vast sea of online competition.  According to Andreessen, there will be one way to shop for everything and that way will be e-commerce.  [...]]]></description>
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		<title>Emotional intelligence mapped in the brain, via NeuroRelay</title>
		<link>http://www.trendtail.com/home/knowledge-clusters/investigacion/emotional-intelligence-mapped-in-the-brain-via-neurorelay/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=emotional-intelligence-mapped-in-the-brain-via-neurorelay</link>
		<comments>http://www.trendtail.com/home/knowledge-clusters/investigacion/emotional-intelligence-mapped-in-the-brain-via-neurorelay/#comments</comments>
		<pubDate>Wed, 03 Apr 2013 07:33:14 +0000</pubDate>
		<dc:creator>Editor-in-Chief</dc:creator>
				<category><![CDATA[Artículos]]></category>
		<category><![CDATA[Investigación]]></category>
		<category><![CDATA[Neuromarketing]]></category>
		<category><![CDATA[Selección Editorial]]></category>
		<category><![CDATA[Neurociencia]]></category>
		<category><![CDATA[NeuroRelay]]></category>

		<guid isPermaLink="false">http://www.trendtail.com/home/sin-categoria/emotional-intelligence-mapped-in-the-brain-via-neurorelay/</guid>
		<description><![CDATA[<img width="280" height="124" src="http://www.trendtail.com/home/wp-content/uploads/2013/04/ct_scan-280x124.png" class="attachment-index-categories wp-post-image" alt="ct_scan" title="ct_scan" />Cognitive neuroscience has made considerable progress in understanding the neural architecture of human intelligence, identifying a broadly distributed network of frontal and parietal regions that support goal-directed, intelligent behavior. However, the contributions of this network to social and emotional aspects of intellectual function remain to be well characterized. A recent article published in Social Cognitive [...]]]></description>
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		<title>Neuromarketing and Beer, via NeuroRelay</title>
		<link>http://www.trendtail.com/home/actualidad/neuromarketing-and-beer-via-neurorelay/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=neuromarketing-and-beer-via-neurorelay</link>
		<comments>http://www.trendtail.com/home/actualidad/neuromarketing-and-beer-via-neurorelay/#comments</comments>
		<pubDate>Wed, 03 Apr 2013 07:29:06 +0000</pubDate>
		<dc:creator>Editor-in-Chief</dc:creator>
				<category><![CDATA[Actualidad]]></category>
		<category><![CDATA[Alimentación]]></category>
		<category><![CDATA[Artículos]]></category>
		<category><![CDATA[Investigación]]></category>
		<category><![CDATA[Neuromarketing]]></category>
		<category><![CDATA[Heineken]]></category>
		<category><![CDATA[NeuroRelay]]></category>

		<guid isPermaLink="false">http://www.trendtail.com/home/sin-categoria/neuromarketing-and-beer-via-neurorelay/</guid>
		<description><![CDATA[<img width="280" height="124" src="http://www.trendtail.com/home/wp-content/uploads/2013/04/heinekenad-280x124.jpg" class="attachment-index-categories wp-post-image" alt="heinekenad" title="heinekenad" />&#160; Over the last recent years, neuromarketing studies have presented various positive results concerning the effects of different advertising materials exposed to consumers and the effects they have on their brains. Heineken is one of the companies that combined traditional qualitative research with neuroscience and biometric techniques to test its TV ads in order to [...]]]></description>
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		<title>The future of ethical retailing, by Julie Fisher, Retailgazette</title>
		<link>http://www.trendtail.com/home/knowledge-clusters/tendencias/the-future-of-ethical-retailing-by-julie-fisher-retailgazette/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-future-of-ethical-retailing-by-julie-fisher-retailgazette</link>
		<comments>http://www.trendtail.com/home/knowledge-clusters/tendencias/the-future-of-ethical-retailing-by-julie-fisher-retailgazette/#comments</comments>
		<pubDate>Wed, 03 Apr 2013 07:21:44 +0000</pubDate>
		<dc:creator>Editor-in-Chief</dc:creator>
				<category><![CDATA[Artículos]]></category>
		<category><![CDATA[Green retail]]></category>
		<category><![CDATA[Tendencias]]></category>
		<category><![CDATA[Ethical Retailing]]></category>

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		<description><![CDATA[Demand for retailers to provide ethical products has grown in recent years, despite increasing pressure on household budgets caused by the recession, statistics show. While grocer Asda’s recent Mumdex report revealed that almost half of mums were planning to spend less on Christmas last year and 48 per cent believed that their financial situation would worsen in [...]]]></description>
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		<title>Segmentación Emocional: Una nueva vía de crecimiento, por Jordi Crespo</title>
		<link>http://www.trendtail.com/home/trendtail-marketing/new-shopper_insights/segmentacion-emocional-una-nueva-via-de-crecimiento-por-jordi-crespo/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=segmentacion-emocional-una-nueva-via-de-crecimiento-por-jordi-crespo</link>
		<comments>http://www.trendtail.com/home/trendtail-marketing/new-shopper_insights/segmentacion-emocional-una-nueva-via-de-crecimiento-por-jordi-crespo/#comments</comments>
		<pubDate>Wed, 03 Apr 2013 07:19:33 +0000</pubDate>
		<dc:creator>Editor-in-Chief</dc:creator>
				<category><![CDATA[Artículos]]></category>
		<category><![CDATA[Branding & positioning]]></category>
		<category><![CDATA[Investigación]]></category>
		<category><![CDATA[New shopper insights]]></category>
		<category><![CDATA[Segmentación]]></category>

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		<description><![CDATA[<img width="204" height="124" src="http://www.trendtail.com/home/wp-content/uploads/2013/04/neuromarketing-204x300-204x124.jpg" class="attachment-index-categories wp-post-image" alt="neuromarketing-204x300" title="neuromarketing-204x300" />&#160; Un consumidor que reclama libertad y nosotros hablando de  puentes de relación emocionales. Aquellas marcas que no comprendan la libertad desde la individualidad de acción del consumidor y no sean capaces de acercarse de un modo empático al mismo no sobrevivirán en los próximos 10 años. Cuando analizamos la sociedad actual en aspectos relacionados [...]]]></description>
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